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MY STORY

These words not only describe the spirit of our CEO Gianfranco Bianchi but also the premise of an inspirational and emotional life story that has led to where he is today. From the son of a family whose passion is rooted in furniture to a prolific and experienced luxury furniture specialist, his life is the epitome of perseverance. Gianfranco Bianchi was born in a family that owned three sofa manufacturers in Italy during the 20th century and spent his childhood exploring wood, leather, and foam materials. With the zeal running through his veins, he quickly stepped in and became an indispensable piece in the business by taking over the management of the second factory at 26 years old. He was also selected to work as the Area Manager for a few Italian furniture brands in his early days.

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